New York Men’s Day Unveils Five Newcomers for Fall/Winter 2026, marking a major milestone for the biannual menswear collective as it returns for its 25th edition. The influential platform will spotlight five first-time designers alongside three returning labels, reinforcing its role as a launchpad for emerging voices in menswear.
A Strong Opening to New York Fashion Week
Scheduled for February 11, New York Men’s Day will once again coincide with the official start of New York Fashion Week. Presented by Project by Informa, the showcase continues its partnership with Mercedes-Benz of Manhattan and will take place at the brand’s flagship Hell’s Kitchen location at 770 11th Avenue, New York City. The venue’s modern architecture and advanced technology set the tone for a forward-thinking presentation.
“Menswear is always evolving, and New York Men’s Day is at the forefront of that evolution,” said Edwina Kulego, Vice President of Global Business Development and Growth at Fashion by Informa. She emphasized that NYMD’s energy is unmatched when it comes to launching Fashion Week, adding that Project by Informa proudly supports the platform’s mission to nurture new talent and shape the future of modern menswear.
Five Designers Making Their NYMD Debut
This season, New York Men’s Day Unveils Five Newcomers for Fall/Winter 2026, each bringing a distinct perspective to the menswear landscape:
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Avon Anglers: A New York–based brand rooted in craftsmanship, transparency, and purposeful design.
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Christopher Lowman: A luxury label merging refined tailoring with the edge of contemporary street culture.
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Science Project Company: A luxury streetwear brand drawing inspiration from military codes, technical construction, and functional layering.
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Monday Blues Studio: A sustainability-driven luxury house transforming discarded burlap coffee bags into one-of-a-kind fashion pieces.
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Wangda: A New York–based label that blends Eastern craftsmanship with a clean, minimalist aesthetic.
Returning Designers and Curated Experiences
Joining the newcomers are returning NYMD designers A.Potts, Chelsea Grays, and Peak Lapel. Together, all eight labels will present their latest collections in individually curated sections within Mercedes-Benz of Manhattan. Each space will be tailored to reflect the designer’s identity, inspiration, and creative vision.
The presentations will run alongside Project by Informa’s preview of brands set to participate in the upcoming Project Las Vegas edition, as well as select designers from Project’s Incubator Program—creating a dynamic, industry-facing environment.
A Milestone Moment for NYMD
Erin Hawker, founder of Agentry PR and the force behind New York Men’s Day, expressed enthusiasm about returning to the venue for such a landmark edition. She noted that the space provides an ideal backdrop for celebrating the platform’s growth, while also highlighting Project by Informa’s expanded presence and support this season.
As New York Men’s Day Unveils Five Newcomers for Fall/Winter 2026, the event once again cements its reputation as a vital stage for innovation, creativity, and the next generation of menswear designers.
